Hi, I'm Shellena.

Product leader, ex-Lawyer, and a Stanford GSB MSx '27 in the making.

Raised between Taiwan and Australia. Began my career as a lawyer in commercial law before moving into technology, where I've spent the past decade building products across consumer tech and crypto. Now at Stanford, building the foundation for the next chapter.

Shellena Chen
from a recent walk
§ say hello
§ from the journal

Week by week, a reflection.

Notes from my year at Stanford GSB MSx.

§ the years before

Where I've been.

2015 – 17
Ashurst
Lawyer

Commercial law in Brisbane: M&A and public-private partnerships.

2017 – 21
Uber
Product Lead

Built ML-driven pricing and support automation. $200M+ revenue, $30M+ savings.

2021 – 22
Coinbase
Product Lead

Drove strategy and tooling that automated token listings. ~80% faster, $300M+ run-rate.

2022 – 23
Magic Eden
Product Lead

First PM through unicorn growth. Core marketplace, multi-chain expansion, and rewards.

2024 – 2026
OKX
Principal PM

Founding PM for a stablecoin payments product live in over 100 countries.

2026 – Now
Stanford GSB
MSx '27

A year sharpening leadership, communication, and influence. Exploring where AI goes next.

See the rest on LinkedIn →

What I'm exploring at GSB.

Two threads hold my attention this year: sharpening the interpersonal side of building, and spending time around the people thinking about where AI goes next.

Building
Leadership, communication, influence.
A year to deepen the interpersonal side of the work: leading teams, navigating ambiguity, earning trust. The skills I want to carry through the rest of my career.
Exploring
Where AI goes next.
A decade in product, mostly across consumer tech and crypto. Currently exploring AI's impact across different industries, especially the new markets it opens up.
§ outside work

Things that refill the well.

🍜
Food
Tea, Italian, Japanese, Korean, Chinese. Up for any cuisine.
🧘🏻‍♀️
Yoga
A grounding practice.
🎾
Tennis
Beginner level.
🪷
Meditation
Working on making it daily.
✈️
Travel
Exploring cultures, and always up for a nice beach.
§ in touch

Say hello.

If something here resonated, or you simply want to connect, I'd love to hear from you.